The DigitalFilipino Web Awards aims to advocate the use of Internet and e-Commerce for business development, through the identification, promotion, and highlighting of best e-Commerce practices from various websites in the Philippines.

Tuesday, May 8, 2007

June 18 to 20: Advance E-Commerce Training for Winners

All Web Awards and Philippine Schools Cyberfair 2007 Winners are invited to send a representative to the forthcoming Advance E-Commerce Training this June 18 to 20 at the APEC Digital Opportunity Center (ADOC) Laboratory, National Computer Center / Commission on Information and Communications Technology, C.P. Garcia Avenue, U.P. Diliman Quezon City (beside PhilVocs).

All winners are entitled to send one representative during the training. Just e-mail me the name of your representative, e-mail address, and contact number for proper coordination at digitalfilipino (at) Club SME members can also send 1 representative while Corporate members can send 2 representatives. Please confirm for food count purposes.

The training program shall be as follows:

June 18: Search Engine Optimization Workshop

  • 9 am to 10 am: Enhancing your website pages for search engine optimization
  • 10:30 to 12 noon: Landing Page Optimization: How to Raise Conversions (Marc Macalua)
  • 1 pm to 3:00 pm: Launching an Internet Advertising campaign and Website Metrics Monitoring (Aileen Apolo, Google)
  • 3:30 pm to 5 pm: Tapping blogs for marketing promotion

June 19: Mobile Marketing and E-Commerce Policy Review

  • 9 am to 12 noon Mobile Phone or SMS Campaign Marketing, Set-Up, and Monitoring (Erick Kalugdan, InfoTxt)
  • 1 pm to 3 pm E-Commerce Law Review, Evidence Handling, and Reporting Procedure for CyberCrime Incidents
  • 3:30 to 5 pm DTI Guidelines Review: SME-FIT, Data Privacy Guidelines for the Private Sector, and Consumer Protection in E-Commerce Transactions

June 20: Online Payment Workshop

  • 9 am to 12 noon: Online Payment Solutions and Set-Up Demos
  • 1:00 pm to 3:00 pm Mobile and Micro Payments Acceptance
  • 3:30 to 5:00 pm Fraud Detection (Paul Hubbard, YesPayments)

There will be 1 computer assigned for every 2 participants. However, you are encouraged to bring a laptop during the workshop.

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The Club is a community of e-commerce professionals and enthusiasts. Club

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Janette Toral is the site owner of At her highest value, she delivers independent insights through research, education, training, e-learning, consulting, public speaking.

She is a Fascinate Certified Advisor, Certified ScrumMaster, and Certified Scrum Product Owner. 

She participated in the IVLP or International Visitors Leadership Program 2011 (individual program) sponsored by the U.S. Embassy. Featured as 1 of the 6 women innovator at the APEC Women and Economy Summit 2011, San Francisco, USA.

She got recognized as Champion of Philippine Internet and E-Commerce Hall of Fame Award given by Asian Institute of E-Commerce in 2010; Globe Tattoo Digital Elder Award 2009; E-Services E-Champion Awards 2008 - Policy and Legal Category by the Department of Trade and Industry / CITEM / Board of Investments; International Schools Cyberfair Ambassador Award 2004 and 2002 given by Global Schoolnet USA; World Summit for the Information Society (WSIS) Philippines Awards 2003 E-Learning Category for her E-Commerce Workshop Online.

Janette, as former technical consultant / executive director of the Congressional Oversight Committee for the E-Commerce Law, was instrumental for the creation of policies in the area of consumer protection (value added services, e-commerce, electronic banking), data privacy for the private sector, and acceptance of electronic payment in government. 

As founding president of the Philippine Internet Commerce Society, she was instrumental for the passage of the Y2K Law and E-Commerce Law. She retired in 2002. Other organizations she served as board member in the past were the Philippine Computer Emergency Response Team (PH-CERT) and Internet and Mobile Marketing Association of the Philippines (IMMAP).

She is a distinguished expert for the 2nd Expert Committee of APEC E-Commerce Business Alliance.

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